Chapter 01
Challenge
Replace a brittle WordPress shell with a typed, fast, scalable marketing+ops layer that converts traders without compromising KYC compliance UX.
Exhibition page
A trading-grade website, KYC journey, and operator console for a multi-chain exchange.
Product unification
3 -> 1
Marketing, onboarding, and operations moved into one typed platform instead of scattered properties.
Support readiness
In-platform
Operator triage and trader risk signals stopped living in spreadsheets and disconnected inboxes.
Market readiness
Launch to desk
The public shell now connects directly to KYC, wallet behavior, and operator controls.
What this case covers
Tailored next step
Start here if your exchange needs a credible launch, clearer trust signals, and a customer journey that continues after sign-up.
Industry: Exchange / Fintech
Proof navigator: Build an exchange product / Prism market core
Outcome: A launch site grew into a dependable product for acquisition, trust, and support.
This exhibition can be used as a public reference for similar work.
Delivery ribbon
Frame 01
Editorial home page with chart-first hero, animated order book, and routed CTAs.
Frame 02
Account onboarding wizard with KYC, wallet linking, and progress recovery.
Frame 03
Operator console for support, ledger export, and trader risk flags.
Frame 04
Brand system extension: typography, accent palette, motion lexicon.
Chapter 01
Replace a brittle WordPress shell with a typed, fast, scalable marketing+ops layer that converts traders without compromising KYC compliance UX.
Chapter 02
Editorial home page with chart-first hero, animated order book, and routed CTAs.
Account onboarding wizard with KYC, wallet linking, and progress recovery.
Chapter 03
Primary capabilities: Web Platform, Brand System, Operator Console, Onboarding Funnel.
Signature stack markers: Next.js 16, Tailwind 4, Framer Motion, Prisma.
Annotation
Web Platform
Annotation
Brand System
Annotation
Operator Console
Chapter 04
One typed codebase replacing three disconnected products.
Admin console replaces ad-hoc spreadsheets for support triage.
Performance budget held under 200KB JS for the marketing shell.
Before
Replace a brittle WordPress shell with a typed, fast, scalable marketing+ops layer that converts traders without compromising KYC compliance UX.
After
scoreboard
This case works best when it shows what changed in launch readiness, trader trust, and operator readiness.
Trust layer
KYC + custody visible
Users can see the compliance and support model instead of guessing from thin marketing copy.
Growth readiness
Proof + funnel unified
The exchange no longer treats acquisition and onboarding like separate disconnected systems.
Operator readiness
Risk flags live
Support and desk operators work from one control room with clearer trader-state visibility.
Timeline
The proof lands best when it shows how the exchange matured across trust, custody, and desk control layers.
Launch shell
The first focus was replacing the brittle marketing shell with a credible trading-first public face.
Onboarding confidence
KYC progress, wallet linking, and trader follow-through became one visible customer journey.
Operator desk
Support, ledger, and risk-review work moved into a typed control board instead of ad-hoc workarounds.
Operating system
Public proof, account trust, and internal desk behavior reinforce the same commercial model.
Related archive drawer
Crypto & DeFi
Yield aggregator front end with route comparison, slippage transparency, and a real-time vault dashboard.
Open exhibitionCrypto & DeFi
A multi-chain payment flow with real-time order tracking, wallet hand-off, and project sync.
Open exhibitionWeb & Platforms
A free, browser-native suite of file, image, OCR, and archive utilities that work entirely client-side.
Open exhibition